Microsoft Essay Example | Topics and Well Written Essays - 750 words - 2

Microsoft - Essay Example the CSR initiatives on stakeholders, and how these initiatives influenced the corporate image and reputation for the MNE and; recommendations to improve CSR initiatives within the company. The paper finds out that the outcomes from Microsoft adopting CSR integration are far much profitable and has helped the company in upholding employee loyalty thereby increasing productivity. Commercial Social Responsibility is progressively vital section in the commercial world. The major impression that several persons have in the direction of organizations is that industries are taking gain on customers in addition to the society. In their attentions, they contemplate that trading are entirely about money-making, and they caution less about the people, the surroundings, and human moralities issues. They see not to donate abundant to society. In detail, numerous businesspersons want to wipe away the undesirable image. Commercial Social Duty Chan 2 of organizations in-built in people’s thoughts and substantiate that by means of their actions. The drift of corporations engaging in generally liable actions is increasing. Companies, comprising small and average sized businesses, are currently at work to launch various platforms and plans that can balance both areas of cost-effectiveness and social responsibility (Mullerat & Brenman, 2011). In the subsequent units, I will first outline corporate societal accountability and chat the significance of being a answerable corporate civilian to Microsoft company. Microsoft is among the major Multinational enterprises that has involved in incorporating CSR, in their operation. One of the major motive for Microsoft to adopt CSR is to boot the corporations reputation and rises brad attentiveness (Kotler and Lee, 2013). The firm becomes further standout, associated to others contained by the similar business even when they piece similar rate and merchandise quality. This also uplift auctions as clients will be further likely select the

Health and social care media Essay Example | Topics and Well Written Essays - 750 words

Health and social care media - Essay Example In addition to that, I will also identify and describe different techniques for presenting information in the media while analyzing how the different ways in which information is presented influences the attitudes and behavior of people. Furthermore, I will also explain the ways in which information may be used to influence the attitudes and behavior of people in relation to health and social care. In order for a message about health care and social change to reach the targeted audience media is used in many forms to accomplish this goal. Imagine for example the importance of television when it comes to launching a campaign about the care of terminally ill people. Or take for example, the campaign about raising money for health care issues such as solving the cancer problem for the children at Saint Luke's Hospital. In addition to using the TV other forms of media proved efficient when it came to raise awareness about the healthcare issues and the social changes. Such forms of media are print media which usually comes in forms of brochures, pamphlets, direct mail, books, etc. Radio media is again an important source of making people conscientious about health care issues and the social change. Less used are the outdoor forms of media such as billboards, although in some cases billboards are also used to raising awareness among people. Returning to the launching of print c... , first of all the launching of the campaign is meant to improve the ways in which advocacy about such health issues is used in order to better the patient's conditions. Furthermore, through the commission of the pocket guides the media who launched the campaigns hoped to "help hospital staff to understand better the needs of vulnerable older patients and their families and perhaps to appreciate more fully the importance of taking a person-centered approach." Additionally, the launching of the campaign had another purposed of raising awareness about the need for the people of 65 years of age or older to receive better quality care podiatric care in order to reduce the risk of falls, and the also meeting the needs and understanding the role of older careers. Regards the attitudes toward the health care issues such as depression, the launching of the campaign has promoted a "concept of 'successful ageing' developed at the Nuffield Institute for Health, the report calls for improved health and care services to improve older people's quality of life through meaningful activities, socializing and help in adjusting to loss." It is obvious that the launching of the campaign in forms of guides, pamphlets, brochures, etc has raised the awareness among the people about the health issues and the social change of the older people; not only it has raised the awareness, but through that I had proposed solutions to improving or eliminating the existing health care issues. In conclusion, we notices so far the information relevant to health and social care usually reach the public domain through some sort of campaign in which media is involved, The forms of media used, ad we have seen previously are TV, radio, and in the case that we studied print media had prove to be the most